From the time of its launch in May of 1999, Blue Square has been amongst the best bookmaker in Europe. Currently, they are ranked amongst the largest in companies providing interactive betting service across UK. Their betting services with fixed odds cover numerous channels that include Interactive TV, telephone, the Internet and WAP.

Previously, this bookmaker was wholly owned by ICAP (Intercapital Group Ltd). It was only during January 2003 that Rank, a leading entertainment and leisure company of UK, acquired them. After integrating with Rank, Blue Square was transformed into a major name in the world of online betting and gaming world serving an overall customers base of more than 750,000.

At Blue Square, you can bet on all the popular and less recognized games played on the planet. Popular games betted upon at the domain include soccer, American Football, basketball, baseball, cricket, tennis, boxing and formula one. Again, betting services are also available in handballs, greyhound racing, darts, tote pools and even politics. There are several deposit and withdrawal methods accepted by the organization that include Money booker, credit/debit cards, NETeller, UKash and bank transfer. They have a secured system that guarantees their clients with a safe environment of sports betting.

So, get into the Blue Square and start betting on your favorite game!